Did you know when Google made its very first tweet in 2009 it was in binary code that translated into “I’m feeling lucky?” Today, Google remains unique, and you can see why if you ever visit their headquarters. Google hires a grazing company to bring in goats to keep lawns trimmed, which is beneficial for the environment. You can also see how unique Google is when you try to figure out how to improve your search engine rankings. If you are currently trying to improve your Google rankings, you need to use SEO tools. SEO tools generate reports on the progress of your online marketing campaigns and the quality and the performance of your websites.
Without SEO tools, you will be unable to discover problem areas that need fixing. Using SEO tools to enhance your online marketing campaigns is crucial, especially if you are spending time trying to gain traffic from search engines like Google. Google grabs up to 70 percent of the search engine market, which is why many internet marketers focus on their Google rankings. New studies show 80 percent of internet users only clicking on organic links, while totally ignoring paid advertisements. There should be no doubt as to search engine optimization being the foundation of internet marketing.
Even if you are blogging, using SEO tools is crucial. There are fee SEO tools and paid versions that will provide reports about a wide range of SEO elements. For example, you will receive reports on your link building strategies and the relevance of your onsite keywords in your niche. If you are running a business online, you should take advantage of the exposure you can receive by blogging. Research shows online business owners that blog produce up to 434 percent more indexed pages, which is beneficial for search engine optimization. If you want to generate more leads and traffic, you need to take advantage of SEO tools and the information these tools have to offer.